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STATSCORE’s bold new chapter: unveiling a dynamic brand transformation
STATSCORE is proud to unveil our fresh brand identity designed to perfectly align with our forward-thinking vision and ambitious goals.
From the launch of innovative new products to a rapidly expanding team – STATSCORE’s remarkable growth has been evident in all areas over the last months and years. Now, it’s time to announce a new step acknowledging the positive direction of the company’s development. This latest transformation, developed by Dragon Rouge, one of the world’s leading creative agencies, unveils a fresh brand identity and a relocation to a larger, more comfortable office.
NEW VISUAL STYLE AMPLIFIES STATSCORE’S DISTINCTIVE IDENTITY
The new key visual, with its five lines symbolizing a running track, brilliantly captures the dynamic and energetic spirit of STATSCORE. The design encapsulates the thrill and passion of sports, aligning perfectly with our mission to provide data that is not only lightning-fast and precise but also captivating and impactful.
– The roots of this transformation lie in our desire to better reflect who we are and where we are heading – explains Dariusz Łęczyński, the company’s CEO – STATSCORE has recently entered an exciting new era of development. We continue to grow stronger, introducing innovative new products, expanding our customer and partner base, and welcoming more employees to our team. Our new visual identity reflects this dynamic growth, representing our passion for sports and unwavering commitment to innovation.
The vibrant hues of violet, green, and magenta infuse this visual identity with energy, extending seamlessly across all platforms to create a unified and instantly recognizable brand presence. The new logo of STATSCORE is a sleek and modern representation of the brand, designed to be both eye-catching and unforgettable.
– The new logo is more than just a visual change; it’s a reflection of our relentless pursuit of innovation and excellence in the sports data industry. The distinctive 'o’ not only connects us to the Olympic spirit but also symbolizes our commitment to achieving top-tier performance – says Grzegorz Bratek, Creative Director at STATSCORE.
NEW WEBSITE AND REFRESHED PRODUCT IDENTITY
In line with our rebranding efforts, we have completely revamped the company’s website to deliver a more user-friendly and engaging experience.
– The new site boasts a clean, intuitive design, making it effortless for visitors to navigate and find the information they need – adds Grzegorz Bratek.
Moreover, STATSCORE’s product identity has also been refreshed to better showcase our innovative capabilities and the value we offer to clients.
– Our rebranding effort goes hand in hand with our commitment to enhancing our product offerings. We’ve revamped our product identity to better reflect our clients’ evolving needs and industry trends. The updated designs and functionalities across our suite of solutions aim to deliver even greater value, usability, and reliability – remarks Iwona Gniech-Janicka, STATSCORE’s VP of Product.
NEW ECO-FRIENDLY HEADQUARTERS IN KATOWICE
As part of ongoing growth and dynamic development, STATSCORE has announced a move to a new, modern, and eco-friendly office in Katowice. This space is designed with sports lovers in mind, featuring zones for rest and relaxation, perfect for fostering creativity and collaboration.
– The decision to move STATSCORE’s headquarters to the Carbon Office in Katowice, a comfortable A+ -class office building in the city center, underscores our commitment to providing our employees with modern and comfortable working environments – explains Justyna Biczyska, VP of Human Resources at the company.
Our new office environment reflects our dedication to sustainability and offers an ideal setting for continuous recruitment efforts as our team continues to expand. We are also focused on ensuring a work-life balance with a friendly environment, including spaces to play games, console, pool, and table football.
EMBRACING AN EXCITING TRANSFORMATION
As we embrace this exciting transformation, we remain steadfast in our mission to innovate and lead in the sports data industry. STATSCORE’s new chapter is a testament to our unwavering dedication to excellence, and we look forward to achieving even greater heights in the future.
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